Flat Plans

I decided to call my Rock magazine "Scream!" because it portrayed the target audience's desire to loudly demonstrate/declare their existence (just like the magazine itself). The increasing size of the font in the masthead represents increasing volume, thus further emphasising the word: Scream. The explanation point is slanted in order to create the effect that it is being toppled by the suggested volume of the word scream. The tag-line: "Turn it up or Drop the mag!" refers again to the volume this type of music tends to be played at, and has a nice, even three syllables either side of the word "or". The pictures on the cover page are of relevant bands, and the main image (which I will go into more detail about in another blog) is of a young rock artist who is interviewed for the double page spread. I chose to put a jump-line leading to the page number of his interview on his T-shirt, in order to attract readers to the page. The heading for the picture is also written on the skateboard he is holding in an attempt to look clever and arty (all in a bid to attract readers). The lettering on the page is generally in capitals, which is a recurring convention in this genre of magazine, and there is an even spread of the obvious explanation mark. Although, when they are used for headings/titles, they are slanted to match the theme of the masthead. A freebie is offered to further entice people. Also at the bottom of the page there is a section telling the onlooker what is inside the magazine.

For the contents page I chose to put the title in the same font as the masthead, except with the letters decreasing in size towards the end as well as the start. This was to concentrate attention towards the centre, thereby putting focus on what's inside (the purpose of a contents page). As is probably very obvious, this contents page is going to be very visual. This was in order to make the contents of the mag seem more aesthetically pleasing. There are witty captions below each picture, and a larger picture for the larger feature. There is a side-bar designated for the page numbers, and generally what's inside the mag. In the bottom-right corner of the page (where you tend to look last on the page) is a nudge towards subscribing - along with the "free bag" picture elsewhere on the page.

For the double-page spread, the main image is central (but mostly on the left-hand page) and is of the person being interviewed looking towards the main heading. This creates a comical effect, and therefore gives the article a lighthearted feel to it. This appeals to the younger side of the audience. In the top-right corner of the left page is a brief description of the band with a picture of all of the band members. The interview will be made up of questions from the interviewer, and answers from the interviewee in a Q&A format. There will be a few pull quotes to give a quick overview of the interview, and a link to the website with the full (uncut) version of the interview. There is another picture of the interviewee with another caption (guaranteed to be witty) and a boxed-off section with a humorous part of the interview.